Having written the book, redrafted it and thoroughly edited it, you might think you have finished, but you haven’t. You might have written the best novel ever written but nobody would know. In order for anybody to know how good it is you have to persuade them to take a look.

There are millions of books out there. Why should anybody select yours to read?

One way that people select a book to read is by reading the cover notes.

There is an art to writing cover notes. You have to reveal, tantalize, entice and yet not spoil the plot.

A well-written back cover will make a reader want to find out more.

The power of the back cover notes should not be underestimated. They are crucial. Without good back cover notes your book will not be selected.